Finlandia Vodka hopes to inspire people to live differently in their new campaign that showcases wisdom of all ages. The online film, “1000 years of less ordinary wisdom,” features 14 different people whose collective ages amount to 1000 years. Each embodies, in the brand’s words, the “less ordinary” spirit. Filmed in a documentary style and set to pumping music track Undeniableby Richie Sosa, each character imparts a nugget of wisdom displayed in text.
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